Efficiency in network marketing recruiting is a result of mastering the three phases of this process. The first phase to master is the art of piquing.The failure of many inexperienced marketers to do this correctly is one of the reasons why so many are so adverse to the industry. They just do not know what to say! Too many novices are running around, in the name of network marketing, saying all the wrong things to anyone and everyone they know. They have alienated many of their family, friends and relatives and have helped to intensify the already negative impressions of the industry.
Piquing is intended to be subtle. For those that are not familiar with the term, it is a simple question used to generate curiosity in your prospect and to determine their interest. That's it! An example of one of the popular lines used in recruiting is, "Do you keep your options open when it comes to making money outside of what you are currently doing?" This is a great line and is used by many. Of course you would not just walk up to someone and say that out of the blue! In an actual situation the piquing line would be preceded by something a bit more natural sounding. A compliment is always a great way to start a conversation and works very well.
It should be noted that despite the above is a great line, it may not sound natural in all situations. Many of the popular lines can, and have been modified to fit the various situations so that they sound more natural. The variation you use would depend on who you are talking to. For example, the line you use with a friend might be different than the one you would use with a stranger. Likewise, the line you might use with an executive, or business type might be different than the one you would use for a waiter, or cashier type.
Which ever variation you choose it should not only sound natural coming out of your mouth, but it should also sound natural to the person you are talking to. In other words, you should be comfortable saying it, and your prospect should not have to try and figure out what you just said!
One thing that makes piquing so effective is that it's non threatening. By that I mean, your prospect usually does not feel the need to automatically put up his defenses. Another reason why it's so effective is that there are really only four ways to respond to this kind of question, all of which can be handled very easily.
So, how does this work? Let's look at an example.You are with your good friend, Joe blue collar. You start out by saying something like, "Hey Joe For a while I've been looking for a way to make some extra money. ask you something. If I could show you how you could make a little extra money on the side, that did not take up much of your time, or interfere with what you're already doing, would you be interested? "
That's the pique. I began with a compliment, then asked a simple question. And as I said, there are really only four ways to respond. They are:
- maybe , or it depends
- what is it ?
And if we do not get a yes, each of the other responses are very easy to deal with without alienating anyone.This piquing line works very well for recruiting those that you have a personal relationship with such relatives, friends and co- workers.